KONG
Formidable Fortress ETF
KONG seeks to provide long-term capital appreciation by actively selecting a narrow basket of large- and midcap stocks.
US
EQUITY
Active
MANAGEMENT STYLE
22.5 M
ASSETS UNDER MGMT
89 bp
EXPENSES
Fund Basics
| Fund sponsor | Formidable Asset Management |
| Category | US |
| Asset class | Equity |
| Website | link... |
| Inception date | Jul 22, 2021 |
| Assets (mns) | $22 |
| Expense ratio | 89 bp |
| Currency | USD |
Sector Breakdown
Fund Structure
| Regulation | Open-Ended Fund |
| Distributions | Annually |
| Taxation | 1099 |
| Stock selection | Proprietary |
| Weighting | Proprietary |
| Holdings Transparency | Full |
| Derivatives-based | No |
| Options available | No |
| Currency hedged | No |
| Fund of funds | No |
Top 10 Holdings
| ALPHABET INC. CLASS C | 4.6 % |
| NVIDIA CORP | 4.3 % |
| META PLATFORMS INC | 4.3 % |
| ARCHER-DANIELS-MIDLAND CO | 3.8 % |
| UNITED THERAPEUTICS CORP | 3.6 % |
| S&P GLOBAL, INC. | 3.6 % |
| PULTE HOMES INC | 3.5 % |
| JOHNSON & JOHNSON | 3.5 % |
| SYNOPSYS INC | 3.4 % |
| MICROSOFT CORP | 3.3 % |
Constituent Breakdown
| Number of holdings | 57 |
| Herfindahl-Hirschman Index | 311 |
| Wgt avg mkt cap (mns) | $555,626 |
| Large cap (>$10bn) | 92.0% |
| Mid cap ($2-10bn) | 8.4% |
| Small cap (<$2bn) | 0.0% |
| Developed mkts. | 100.4% |
| Emerging mkts. | 0.0% |
Country Exposure
 |
UNITED STATES | 100.0 % |
Historical Performance
Standardized Performance (as of 09/30/2025)
| YTD | 1 YR | 2 YR | 3 YR | 5 YR | 10 YR | 20 YR | Incep. | |
|---|---|---|---|---|---|---|---|---|
| Price Returns | 6.2% | 5.2% | 10.1% | 11.7% | -- | -- | -- | 4.9% |
| Dividend Yield | 0.0% | 0.8% | 0.8% | 0.7% | -- | -- | -- | 0.5% |
| Total Returns | 6.2% | 6.0% | 11.0% | 12.4% | -- | -- | -- | 5.4% | Ann. Volatility | 15.1% | 14.2% | 13.3% | 13.3% | -- | -- | -- | 15.0% |
Market Correlations
| versus... | Beta | R-squared |
| S&P 500 | 0.70 | 70% |
| MSCI EAFE | 0.47 | 39% |
| MSCI Emg Mkts | 0.29 | 17% |
Liquidity Measures
| Avg. volume (000) | 3 |
| ADV traded (mns) | $0 |
| Turnover | 0.4% |
| Avg. Bid/Ask (% of price) | 0.35% |
Technical Indicators
| Recent close | $30.08 |
| 30d moving avg. | $30.39 |
| Annualized volatility | 11.3% |
| Relative strength (RSI) | 48 |
| Short interest | 1.2% |
Distributions
Assets Under Management (mns)
Money Flows (mns)
Short Interest (as % of shares outstanding)
Long Money Flows (mns)
Top Ten Comparable ETFs only shown here. For an extended list become an Individual or Professional subscriber. Start your FREE trial
Comparable ETFs Based on Overlap
| Ticker | Fund Name | Overlap vs. |
Expenses vs. |
ALTAR Score™ vs. |
|---|---|---|---|---|
| SEIQ | SEI Enhanced U.S. Large Cap Quality Factor ETF | 28.2% | -74 bp | +7.9% |
| LCOW | Pacer S&P 500 Quality FCF Aristocrats ETF | 26.2% | -40 bp | +6.0% |
| GFGF | Guru Favorite Stocks ETF Guru Favorite Stocks Fund | 22.8% | -24 bp | +3.7% |
| FLRG | Fidelity U.S. Multifactor ETF | 22.1% | -74 bp | +6.9% |
| QDF | FlexShares Quality Dividend Index Fund | 21.2% | -52 bp | +6.3% |
| QDEF | FlexShares Quality Dividend Defensive Index Fund | 20.9% | -52 bp | +6.2% |
| QUAL | iShares MSCI USA Quality Factor ETF | 20.8% | -74 bp | +5.5% |
| KVLE | KraneShares Value Line Dynamic Dividend Equity Index ETF | 20.7% | -33 bp | +6.3% |
| LCF | Touchstone US Large Cap Focused ETF | 20.7% | -20 bp | +4.2% |
| LRGE | ClearBridge Large Cap Growth ESG ETF | 20.6% | -30 bp | +4.1% |
Risk and Returns: KONG vs. Comps (1 YR)
Notes: Top 10 overlapping ETFs. Funds with insufficient history not shown. Some funds may overlap. Hover over data point for ticker symbol.
Content on this tab for Individual & Professional subscribers only. Start your FREE trial
Results & Estimates
| 2020 | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 | ||
|---|---|---|---|---|---|---|---|---|
| Sales per share | -- | -- | -- | -- | -- | -- | -- | |
| change (%) | -- | -- | -- | -- | -- | -- | -- | |
| Earnings per share | -- | -- | -- | -- | -- | -- | -- | |
| change (%) | -- | -- | -- | -- | -- | -- | -- | |
| Dividends per share | -- | -- | -- | -- | -- | -- | -- | |
| change (%) | -- | -- | -- | -- | -- | -- | -- | |
| Book value per share | -- | -- | -- | -- | -- | -- | -- | |
| change (%) | -- | -- | -- | -- | -- | -- | -- |
Return on Equity
Net Margins
Content on this tab for Individual & Professional subscribers only. Start your FREE trial
Valuation Metrics
| Fwd Est | 2024 | 2025 | 2026 | |
| Price-to-sales | --x | --x | --x | --x |
| Price-to-earnings | --x | --x | --x | --x |
| Price-to-cash flow | --x | --x | --x | --x |
| Price-to-growth | --x | --x | --x | --x |
| Price-to-book value | --x | --x | --x | --x |
| Yield | --% | --% | --x | --% |
Based on closing prices from 10/19/2025
Peer Group Comparison Sample data. Subscribe for access.
Price-to-Earnings
Price-to-Sales
Price-to-Book Value
Price-to-Cash Flow
Price-to-Growth
Dividend Yield
Historical Valuation Trends Sample data. Subscribe for access.
SHOWING:
Price-to-Earnings
Price-to-Earnings
Notes: Based on adjusted historical results for current fund constituents. May differ from results achieved by past fund constituents. Max P/E of 100x.
Some content on this tab for Individual & Professional subscribers only. Start your FREE trial
ETF Research Center Rating
NEUTRAL
Average appreciation potential. A rating of NEUTRAL is assigned to ETFs with ALTAR Scores in the middle quintile (ranking between 40%-60%) of their category. This indicates that valuations adequately reflect the fundamentals of stocks in these funds.
ALTAR Score™
KONG
6.2%
Cat. Avg
5.7%
ALTAR Score™ Calculation
Category Overview
There are 993 funds in the US Equity category, with an average ALTAR Score™
of 5.7% and a standard deviation of
2.3%. KONG's ALTAR Score™ is approximately
0.2 standard deviations
above
the category average. This places KONG in the 59th percentile among funds in the category.
Sell Side Consensus Rating
Sell-side recommendations on the ETF's individual constituents
KONGSELL
U/W
HOLD
O/W
BUY
Expense Analysis
| Peer Group | Active US Equity ETFs |
| # of ETFs | 402 |
| Avg. Expense Ratio | 63.7 bp |
| Std. Deviation | 35.5 bp |
| KONG (89 bp) Percentile rank | 76 |
Peer Group Expense Ratio Distribution
Total Cost of Ownership (TCO) Comparison
| Expense (bp) (A) |
Avg. Bid/Ask (bp) (B) |
TCO (bp) (A)+(B) |
|
|---|---|---|---|
| KONG | 89.0 | 35.5 | 124.5 |
| Peer Avg. | 63.7 | 20.8 | 84.5 |
For a detailed cost analysis of this and any other ETF use the TCO Comparison Tool .